Creative Group Announces Acquisition of Performance Group
Full-service meeting, incentive and recognition firm Creative Group, Inc. recently announced the acquisition if The Performance Group of Northern California (TPG). The acquisition of The Performance Group further delivers on Creative Group’s strategic and operational plans to expand through acquisition and organic growth. With an original focus on the technology sector, The Performance Group has expanded to service the financial, insurance, automotive and manufacturing sectors, among others. “Adding The Performance Group was deliberate and focused on growing our portfolio and strengthening our West Coast presence,” says Creative Group President Janet Traphagen. “We will support their efforts to serve their clients as they have for nearly two decades. I’m thrilled that the executive team will be staying with The Performance Group, as this will ensure that the values, commitment and talent will be maintained.” For more information, click here.