Edenred Reward Gateway Acquisition Pushes it to Unicorn Status
Edenred joins a growing number of incentive and recognition companies reaching unicorn status, at least in terms of gross sales. Others appear to include CarltonOne Engagement and Workhuman.As reported in Employee Benefits, Edenred has acquired global employee engagement firm Reward Gateway with funds managed by Abry Partners and Castik Capital. The deal is a sign that private equity has taken an increasing interest in the rewards and recognition field.
Reward Gateway reportedly will join Edenred’s employee benefits division under the leadership of Global Chief
Operating Officer of employee benefits solutions, Arnaud Erulin. Nick Burns, Global Chief Executive Officer of Reward Gateway, will remain in his role.Edenred recently acquired Latin American incentive and engagement leader GOintegro.
According to the announcement, the deal includes “the accelerated delivery of a range of solutions and extends the reach of Reward Gateway’s platform into new regions in Belgium, France, Germany, Italy, Romania and Spain. This will give human resources departments access to a multi-country employee benefits and engagement platform.”
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Profit From the “S” of Environmental, Social, Governance (ESG)
Through education, media, business development, advisory services, and outreach, the Enterprise Engagement Alliance supports boards, business analysts, the C-suite, management in finance, marketing, sales, human resources and operations, etc., educators, students and engagement solution providers seeking a competitive advantage by implementing a strategic and systematic approach to stakeholder engagement across the enterprise. Click here for details on all EEA and RRN media services.
1. Professional Education on Stakeholder Management and Total Rewards
Through education, media, business development, advisory services, and outreach, the Enterprise Engagement Alliance supports boards, business analysts, the C-suite, management in finance, marketing, sales, human resources and operations, etc., educators, students and engagement solution providers seeking a competitive advantage by implementing a strategic and systematic approach to stakeholder engagement across the enterprise. Click here for details on all EEA and RRN media services.
1. Professional Education on Stakeholder Management and Total Rewards
- Become part of the EEA as an individual, corporation, or solution provider to gain access to valuable learning, thought leadership, and marketing resources.
- The only education and certification program focusing on Stakeholder Engagement and Human Capital metrics and reporting, featuring seven members-only training videos that provide preparation for certification in Enterprise Engagement.
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- EEA YouTube Channel with over three dozen how-to and insight videos and growing with nearly 100 expert guests.
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Stakeholder Management Business Plans; Human Capital Management, Metrics, and Reporting for organizations, including ISO human capital certifications, and services for solution providers.
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The EEA promotes a strategic approach to people management and total rewards through its e-newsletters, web sites, and social media reaching 20,000 professionals a month and through other activities, such as:
Strategic Business Development for Stakeholder Management and Total Rewards solution providers, including Integrated blog, social media, and e-newsletter campaigns managed by content marketing experts.
4. Advisory Services for Organizations
Stakeholder Management Business Plans; Human Capital Management, Metrics, and Reporting for organizations, including ISO human capital certifications, and services for solution providers.
5. Outreach in the US and Around the World on Stakeholder Management and Total Rewards
The EEA promotes a strategic approach to people management and total rewards through its e-newsletters, web sites, and social media reaching 20,000 professionals a month and through other activities, such as:
- Association of National Advertisers Brand Engagement 360 Knowledge Center to educate brands and agencies.
- The EEA Engagement widget to promote, track, and measure customers/employee referrals and suggestions that can be connected to any rewards or front-end program management technology.
- The Stakeholder Capitalism free insignia to promote a commitment to better business.
- The BMC Brand Club and transactional storefronts to educate corporate and agency buyers on the IRR market.
- The EME Gold program to educate the top 3% of promotional consultants on selling engagement and rewards services.
