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Motisha Announces Strategic Affiliation with ITA Group

Belgium-based Motisha and ITA Group, Des Moines, have signed an agreement to “deliver culturally relevant and in-market engagement solutions for clients with global employees, channel partners and customers,” according to a company statement.
 
Motisha, a provider of corporate engagement technology solutions, has announced a strategic affiliation with ITA Group, a US-based global engagement agency. This affiliation reportedly will provide Motisha and ITA Group clients “the benefit of more culturally relevant and locally managed engagement solutions that inspire and motivate employees, channel partners and customers throughout North America and Europe.”

 
Under the agreement, the statement says, the clients of the two companies will benefit from:
An enhanced global perspective on engagement programs with informed cultural insights and sensitivity.
In-region, local program management throughout North America and Europe.
Enhanced global technology, communications, and award capabilities.
 
“Bringing this strategic partnership to completion signifies the importance both Motisha and ITA Group place on delivering a truly local experience on a global level,” says Fintan Connolly, Motisha’s Chief Revenue Officer.
 
Says Kurt Hosna, ITA Group’s Director of Global Strategy. “This European expansion is an important step to better serve our clients’ ever-growing needs. As a result, we can now offer stronger, more locally managed and culturally sensitive programs to our clients who are looking to connect, engage and motivate throughout Europe.” He adds, “Knowing the nuances between regions, countries and cultures, while also having a strong supplier network, is critical to fulfilling our promise to achieve maximum business results.”
 
Gunther Everaert, Motisha CEO, adds, “This affiliation will allow ITA Group and Motisha to use their joint strengths to address the rapidly growing client demand for data-based business insights that deliver true engagement and performance for both our companies’ customers.”
 
For More Information
Fintan Connolly
Chief Revenue Officer, Motisha 
fintan.connolly@motisha.com

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Education, Certifications, and Information to Activate
Brand Media and Enterprise Engagement 


A complete learning, certification, and information program and a course syllabus for educators.
 
Resources: The Brand Media Coalition, the only guide to the story-telling power of brands and where to source them for business, event, promotional gifting, and rewards and recognition. Enterprise Engagement Solution Provider Directory. The only directory of engagement solution providers covering all types of agencies and tactics as well as insights on how to select them.
 
Communities: The  Enterprise Engagement Alliance and Advocate and the  Brand Media Coalition free resource centers offering access to the latest research, news, and case studies; discounts, promotions, referrals, and commissions, when appropriate to third-party solution providers from participating coalition solution provider members.
 
Training and Certification
Enterprise Engagement Alliance Education: Certified Engagement Practitioner; Advanced Engaged Practitioner, and Certified Engagement Solution Provider learning and certification programs on how to implement Stakeholder Capitalism principles at the tactical level. 
 
International Center for Enterprise Engagement: The only training and certification program for ISO 30414 human capital reporting and ISO 10018 quality people management certification. 
 
A CEO's Guide to Engagement Across the Enterprise cover
The EEA offers a complimentary course syllabus for educators.
 
In Print: 
This is the definitive implementation guide to Stakeholder Capitalism, written specifically to provide CEOs and their leadership teams a concise overview of the framework, economics, and implementation process of a CEO-led strategic and systematic approach to achieving success through people.  (123 pages, $15.99)
 
The first and most comprehensive book on Enterprise Engagement and the new ISO 9001 and ISO 10018 quality people management standards. Includes 36 chapters detailing how to better integrate and align engagement efforts across the enterprise. (312 pages, $36.) 
 
Online:  
10-minute short course: click here for a 10-minute introduction to Enterprise Engagement and ISO standards from the Coggno.com learning platform.
 
Services: 
•  The Engagement Agency at EngagementAgency.net, offering: complete support services for employers, solution providers, and technology firms seeking to profit from formal engagement practices for themselves or their clients, including Brand and Capability audits for solution providers to make sure their products and services are up to date.
•  C-Suite Advisory Service—Education of boards, investors, and C-suite executives on the economics, framework, and implementation processes of Enterprise Engagement. 
•  Speakers Bureau—Select the right speaker on any aspect of engagement for your next event.
•  Mergers and Acquisitions. The Engagement Agency’s Mergers and Acquisition group is aware of multiple companies seeking to purchase firms in the engagement field. Contact Michael Mazer in confidence if your company is potentially for sale at 303-320-3777.
 
Enterprise Engagement Benchmark Tools: The Enterprise Engagement Alliance offers three tools to help organizations profit from Engagement. Click here to access the tools.
•  ROI of Engagement Calculator. Use this tool to determine the potential return-on-investment of an engagement strategy. 
•  EE Benchmark Indicator. Confidentially benchmark your organization’s Enterprise Engagement practices against organizations and best practices. 
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For more information, contact Bruce Bolger at Bolger@TheEEA.org, 914-591-7600, ext. 230.
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