Rick Rubin Joins Innowave Marketing Group as VP, Channel Markets
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An incentive industry veteran joins another veteran to focus on channel sales in “luxury and innovative reward solutions.”Rick Rubin has joined Innowave Marketing Group as Vice President, Channel Markets. Founded by Stu Birger, the company “provides luxury and innovative reward solutions unique to the loyalty and promotional marketing space. Our experts design effective consumer loyalty programs, engagement programs, sales and channel incentives, and consumer promotions. Casino programs include loyalty points programs, VIP shopping events and retail store projects.”
According to his Linkedin page, Rubin was mostly recently Vice President of Sales and Partnerships at Wolfe and before that Sales Director at BlackHawk Network; Executive Vice President of Strategic Partnerships at NGC, which was purchased by BlackHawk. In a Linkedin post, Rubin says, “It was a simple decision being that I have known Stu Birger for 10+ years, and we are both aligned on philosophies.”
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