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Profiles

Profiles of people, companies, associations, and other resources in the rewards and recognition field.

Luxe Incentives: The Lessons of Selling ROI Before Its Time

Published: Apr 19, 2021

For 30 years, Jacque Busby has helped leading clients reward their top sales performers with extraordinary travel experiences and has first-hand witnessed the motivational value of these programs. Management, she says, were often so convinced of the impact that many organizations did not seek out the return-on-investment processes and measures prevalent in other industries. ... [ read more ]

Links Unlimited: Lessons From a Pandemic

Published: Feb 3, 2021

One of the industry’s leading master fulfillment companies, Links Unlimited, Cincinnati, OH, like many, had a year to remember but so far has come out of it stronger than ever, says Scott Kooken, CEO and founder.... [ read more ]

People ROI Pioneers to CEOs: Human Capital Can Be Measured

Published: Jun 15, 2020

Probably no organization has dedicated itself more persistently to the cause of measuring the return on investment of human resources and other people investments than ROI Institute, which now has nearly 6,000 return-on-Investment certified professionals worldwide with an active pipeline of 2,000 people in the process. ... [ read more ]

Premco CEO Sees a Shift to Higher Quality Brands, More Distributor Sales

Published: Apr 14, 2020

Matt Osborn, the third-generation CEO of 50-year-old Premco, a master fulfillment company near Denver, CO, says the company is benefiting from the increased interest in brands in the business and promotional gifting business by bringing on such lines as Yeti, the North Face, GoPro, Instant Brands, and most recently My Pillow and Molekule, a virus and bacteria-killing air filter to the corporate market.... [ read more ]

Omaha Steaks: Corporate Sales Is Part of Its Mission

Published: Mar 31, 2020

Perhaps no other leading brand has a greater commitment to the corporate channel. Omaha Steaks is the only consumer brand known to have corporate sales in its organizational mission: "To process and sell high quality foods profitably to consumers and businesses."... [ read more ]

Links Unlimited: The House That Brands Built

Published: Dec 15, 2019

Preparing to move into a new 180,000-square-foot state-of-the-art warehouse with its own inhouse printing and other personalization capabilities, Links Unlimited provides a unique perspective on the power of brands.... [ read more ]


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