Profiles

Few companies have served the incentive and recognition marketplace longer than Bulova. Despite the challenges to the corporate sales channel created by the Internet, the Great Recession and the emergence of retail gift cards, Adrienne Forrest, Vice President of... [ read more ]

As loyalty programs proliferate, both in the business-to-consumer (B2C) and business-to-business (B2B) domains, Travel and Transport Loyalty believes it offers the right solutions for companies seeking a customized approach to their loyalty needs. ... [ read more ]

MotivAction is a Minneapolis-based performance improvement company founded in 1976. The firm recently joined the Enterprise Engagement Alliance (EEA). ESM recently sat down with MotivAction President and COO Joe Keller to talk about his company and the emerging field of engagement. ... [ read more ]

Since the formation of the Enterprise Engagement Alliance at TheEEA.org in 2008, a number of companies in traditional areas of performance improvement, meetings, incentives, recognition, technology and promotional products have ... [ read more ]

Divvy Engagement Solutions co-founder Adele Aguirre founded Taico Incentive Services with Tai Aquirre over 20 years ago to bring cutting-edge solutions to the implementation of sales and dealer incentive programs. Since then, in response to customer demand, her company has built a complete technology platform specifically designed to address all of... [ read more ]

It's no surprise that Peter Hart, CEO of Rideau would team up with employee engagement pioneer David Zinger to write two books that bring together the concepts of recognition, engagement, and art. ... [ read more ]

With the Incentive Manufacturers and Representatives Alliance (IMRA) about to hold its annual Marketing Conference in New Orleans, Sept. 11-14, we caught up with Ted Moravec, IMRA President and Executive VP of Elite Creations... [ read more ]

When a venerable incentive travel and meeting company such as Appleton, WI.-based Creative Group Inc. expands its business model into performance improvement, it's yet another sign of significant disruption in the traditional rewards and event marketplace. The company, whose original owners sold the company about a year ago to Direct Travel, a corporate travel management conglomerate, has already had... [ read more ]

The U.S. incentive field exemplifies innovation. Over the decades, the industry that has given birth to huge opportunities, including the trading stamp business in the 1930s through the 1960s; the bank premium business in the 1970s; airline and hotel loyalty programs starting in the 1980s; the gift card business in the 1990s; and the emerging global incentive redemption and program management technologies starting in the 2000s. Have Frank Fennell and his partner Gene Bardakjy created the next big incentive market opportunity with their new business Klosebuy.com?... [ read more ]

In the growing market for smart phone watches and cellphones, how are the world's watchmakers fighting back? With elegance, fashion, their own take on technology and timelessness - the potential for an organization to intimately connect with valued people over an extended period. ... [ read more ]